Marketing and nutritional Solutions

Détaillant à Ouagadougou

There is no miracle solution to malnutrition. However, promising innovations do exist: locally developed marketing and nutritional solutions can contribute to preventing malnutrition over the long term. The challenge for these large-scale systems is to combine economic efficiency and social impacts. The MERIEM project aims to develop marketing solutions that can be replicated on a large scale with Sahelian businesses, to document the conditions for their success, and generate interest and adherence among all public and private nutrition stakeholders.